San Jose Earthquakes
Driving Fan Engagement with Impactful Social Media Content
Objective
To take key game moments like player substitutions, goals, final scores, and Player Of The Match recognitions; the project aims to elevate the team's digital presence and ensure a consistent, high-energy experience across all social media platforms.
Approach
To create a strong and engaging social media presence for the San Jose Earthquakes, I will develop a cohesive branding system that enhances fan interaction and delivers key game updates in a visually compelling way. The design process will begin with researching the team's existing branding, audience engagement trends, and best practices in sports social media graphics. To ensure instant recognition, I will establish a consistent visual style that aligns with the Earthquakes' identity, incorporating bold typography, dynamic layouts, and team colors.
Project Type
Branding, Social Media
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